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Global Indianstory Global Indian ExclusiveMaanasa Mendu: Indian-American teen making clean affordable technology accessible
  • Global Indian Exclusive
  • Indian American

Maanasa Mendu: Indian-American teen making clean affordable technology accessible

Written by: Team GI Youth

(December 20, 2022) “Imagine a place where life ends after dark, where there are no electric lights for school work or refrigeration for perishables. This is not part of some dystopian society – it’s a part of our world today. Over 1.2 billion people lack access to electricity,” is how Indian-American girl Maanasa Mendu begins her TedX talk. Born and raised in Ohio, her first brush with the global energy crisis began when she visited her grandmother in rural India for her summer break, and witnessed persistent blackouts. Seeing children huddled over a single kerosene lamp, something shifted in the then teenager who was keen to make a difference. That’s when she designed Harvest – an energy harvesting device that combines piezoelectric effect that harvests energy from sun, wind and precipitation. It not only won her the grand prize in the Discovery Education 3M Young Scientist Challenge and $25,000, but also made her the youngest person to make it to the 2017 Forbes 30 Under 30 list at just 14 years of age.

Indian American | Maanasa Mendu | Global Indian

Maanasa Mendu designed Harvest 2.0 to make clean energy accessible

That visit to India left her searching for answers. Upon her return, she began digging deep into information and found that 88 percent of the energy supply comes from non-renewable sources, which are not only harmful to the environment but also depleting. A renewable source was the answer but not many opted for it owing to its high cost. That’s when Maanasa took it upon herself to design an “inexpensive and potentially globally application energy solution.”

At age 11, she discovered piezoelectric effect (the ability of certain materials to produce an electrical charge when applied with mechanical stress) while reading about JRE’s railway station in Japan that has piezo electric floors that produce electricity from people’s footsteps. She knew she had found the perfect renewable energy solution. After a year of research and reading, the inspiration for piezoelectric “leaf” device struck here while watching tree branches sway in the wind during a storm. To her, the branches looked like piezoelectric materials – tiny devices that generate power through vibration. She soon began to imagine a renewable energy technology that could harness the energy in the wind and rain. This motivated her to work on her first design. While the initial idea was to focus only on wind power, she ultimately built a prototype that can harness solar and wind energy and the vibrations of rain drops. The device consists of three solar “leaves” that act as solar panels but also move and bend with the wind and rain. The design won her the Discovery Education 3M Young Scientist Challenge, which the Global Indian built using recycled materials for only $5.

Maanasa Mendu | Indian American | Global Indian

Maanasa Mendu with the design of Harvest 2.0

“The issue with the energy crisis lies not in the fact that we lack ideas or solutions to solve it, but rather in the fact that we are unable to get these solutions to the people who need it the most,” said Maanasa.

When she began working on the design, her focus was only on wind energy as she wanted to solve the problem of how to capture wind in urban areas where wind turbines don’t make sense. But while working on it, she realised “there are a lot more untapped energy sources in our environment, like solar power and precipitation.” “If my device just relies on one specific environmental condition, the power output can vary throughout the day. Whereas if it relies on multiple environmental conditions–like sunlight intensity, wind speed, precipitation–all of these factors could create a more stable power source with a higher power output,” she told Fast Company.

Maanasa, who is studying at Harvard University, reveals that Harvest can power a 15watt LED bulb after three hours of charging. It took her three years to come up with Harvest, that has the potential to be the answer to the global energy crisis, and she says that it was curiosity that led her to the solution. She believes that “student inventors try to seek inspiration from everyday things. I feel like they connect the dots better.”

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  • 2017 Forbes 30 Under 30
  • Clean Energy
  • Discovery Education 3M Young Scientist Challenge
  • Global Energy Crisis
  • Global Indian
  • Indian American
  • Maanasa Mendu
  • Piezoelectric Effect

Published on 20, Dec 2022

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Electroshoe to the rescue: How innovator Siddharth Mandala’s device keeps women safe

(April 23, 2022) He was 12 when the infamous Nirbhaya rape case shook the nation in 2012. People took to the streets asking for justice, and his mom was one among them. Curious about the protests and confused about the word rape, Siddharth Mandala joined his mom for one of the protests. “A 40-year-old woman came up to me, and told me not to be like rapists. I didn’t even know what rape meant back then. This was a catalyst for me. I ended up surfing the internet, asking my friends and teachers to get a grasp on this concept called rape. Understanding the gravity of the issue, I decided to do everything in my capacity to prevent sexual assault,” Siddharth tells Global Indian. This awareness led to the birth of Electroshoe, a small badge that can be clipped onto any footwear, or worn as a ring or pendant and can be easily activated during any threatening situation by pressing. “It pulls out two sharp pointers, mimicking stun gun’s mechanism, and pierces through clothing, and even skin to electrocute the attacker,” explains Siddharth who took two years to build a working prototype; and another three years to create a market-friendly

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gh clothing, and even skin to electrocute the attacker,” explains Siddharth who took two years to build a working prototype; and another three years to create a market-friendly product by interviewing over 500 women across India and California.

[caption id="attachment_15377" align="aligncenter" width="478"]Innovator | Siddharth Mandala Siddharth Mandala[/caption]

The Hyderabad born and raised reveals Electroshoe activates an alarm sound to alert nearby police stations and sends location to family members. “It can even sense angst in a conversation, and can raise alarm,” adds the entrepreneur. With a built-in solar plate, it recharges itself when exposed to sunlight. “The idea was that it should be something that women can carry with them easily all the time,” adds the 21-year-old.

An incident caused a shift

Born in 2000 to a businessman father and a criminal lawyer mother (now a homemaker), Siddharth loved to build things as a kid. And he found time to pursue his interest in his growing years. But the Nirbhaya rape case pushed him to put his innovative side to better use, and that’s how Electroshoe came into existence. But it was an uphill climb with many obstacles in the path. He taught himself programming and coding with the help of mentors from Linkedin and social media. While his prototype failed 17 times, he also faced electrocution twice. But Siddharth never gave up.

But things started to shift when he moved to the US to pursue further studies. “I grew up reading about startups in the Silicon Valley and wanted to be a part of that environment. But I realised it was more about finance and investment,” reveals Siddharth. Around the same time, he met Zach Latta, founder of the hack club, who told him that San Francisco was the place to be for his startup. “I dropped out of my college in California and lived homeless to fundraise for Electroshoe. My parents sold their house in India to send me to college in America. Hence, I didn’t tell them. I used to go to meetups and pitches for free food, where I tried to convince as many people as possible to help me out," reveals the young innovator who didn’t find much support from investors.

[caption id="attachment_15372" align="aligncenter" width="847"]Electroshoe Electroshoe[/caption]

An uphill task

But that didn't deter Siddharth who tried making “shoe attachments from greeting card sound chips that make a sound when you step on them” and tried to sell them in San Francisco. But he didn't know where he could meet women. “I tried standing outside Starbucks and selling them to women. That did not work. I realised that only two types of people will listen to me: My parents, friends, and people who are interested in me. So I went on dating apps. I’d go on dates and somewhere in the conversation would show the product and sell it to them. This is where we found the first 50 users,” reveals Siddharth who returned to India and worked on his product.

Siddharth, who is pursuing a degree in international relations and computer science from Claremont Mckenna College, spent six years turning a prototype into a product “that has gone through almost 30 iterations.”  It is no secret that electric shock can often cause internal damage, even leading to cardiac arrest or trauma. However, Siddharth reveals, “We spent years creating the exact amount of voltage to ampere ratio that electrocutes lethally but not enough to kill a person." But he had to face a blow ahead of its launch owing to the Covid 19 pandemic. “We were very close to partnering with Telangana police but Covid first wave kicked in,” says the boy who has branched out his personal safety company to real estate and crypto.

[caption id="attachment_15376" align="aligncenter" width="631"]Innovator | Siddharth Mandala Siddharth Mandala working on Electroshoe[/caption]

Innovator-turned-activist

Apart from being an innovator and entrepreneur, Siddharth is also an activist who started a nonprofit Cognizance Welfare initiative with his friend Abhishek to spread awareness about rape. “Together we filled over 50 potholes in Hyderabad, we made underprivileged children build inexpensive GPS trackers to track their younger siblings and prevent human trafficking, we even helped a California-based non-profit adopt a village called Kanigiri in Andhra Pradesh and helped them build libraries and infrastructure,” beams Siddharth with pride, adding, “We even built an education class module and spent three months travelling to different cities educating young children about sexual assault and how to detect it very early.”

https://www.youtube.com/watch?v=IMck9K6D15o

Siddharth, who has come a long way, advices youngsters to “get started and build something already. Even if it’s broken, miscalculated, and consumes most of your time, do not worry. These things usually take time, however, the key is to put something out and let the world see it and show you the path.”

An innovator at heart, he has designed a hardware wallet and a mobile app that can protect people, and their funds safe in the crypto space. "When I was in California, people in the NFT and crypto space were being kidnapped and beaten to share their private crypto keys. Once shared, even police can't trace down the funds. So the wallet acts like additional security feature," concludes Siddharth who loves working out in his free time.

  • Follow Siddharth Mandala on Linkedin

Reading Time: 5 min

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Krrish Chawla: Stanford University student making clean air accessible

(March 15, 2023) Being surrounded by nebulizers and inhalers during Diwali has been one of the core memories for Delhi-born Krrish Chawla while growing up in the capital. As someone who battled respiratory problems throughout his childhood, the 20-year-old was always surrounded by air filters to enhance his breathing. This propelled him to find a solution for many like him, who were facing similar issues. "Being curious as a kid, I was just 14, when I dismantled a purifier inside my home to discover a very simple working design. However, I was taken aback the moment my father told me about its exorbitant price. With a strong resolution that breathing pure air is not a luxury but a necessity — I decided to build one myself," the Stanford University student said. Being a science student, he was well aware of the operations of an electrical circuit and soon started experimenting with different prototypes. It took him 320 prototypes to finally come up with a commercially viable model - "with a focus on delivering maximum efficiency at the most economical rates." This gave birth to Breathify in 2018 - an air-purifying device with an innovative ‘Reverse Air’ technology. "My parents helped

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l - "with a focus on delivering maximum efficiency at the most economical rates." This gave birth to Breathify in 2018 - an air-purifying device with an innovative ‘Reverse Air’ technology. "My parents helped me immensely during the initial days. With the help of my father, I was able to innovate and design a technology called 'reverse air'. It essentially reverses the components used inside the device to reach maximum filtering efficiency," he added. In simple terms, the technology reverses the direction of airflow, thus eliminating any scope of air-mixing with surrounding pollutants.

Made of eco-friendly components, the air purifier is 99 percent plastic-free, uses a HEPA filter that can trap 99.97 percent of ultra-microscopic particles, and is available at ₹4230. "It is a simple plug-in-play operation, consuming 25-65 watts of electricity. The only maintenance is to change the HEPA filter," he told HT.

Krrish Chawla | Global Indian

Being a teenager when he made the device, Krrish had to face many challenges, but for him, the prime struggle was to convince people about the simplicity of an air purifier. "I did several demos in front of people showing them the efficiency of my device. Since childhood, I was deeply inspired by minimalism. I believe that instead of incorporating a lot of complexity inside the machine, we should focus on a simple design to boost functionality," the Global Indian said.

The startup began with initial financial assistance from his father and later, he invested the profits from new orders. "I learned on Google through research and experimentation. The challenge was to understand the airflow and correct it as required,” he said. Breathify has till now helped improve the lives of over 48,000 people and has reached more than 12000 users in India.

Krrish Chawla | Global Indian

Krrish, who is currently pursuing Computer Science at Stanford University, is an avid photographer and a national-level golfer. He is constantly striving for social upliftment, making positive differences in the world – a step at a time. A common aim of all his projects is environmental sustainability, which he hopes to achieve in the near future.

  • Follow Krrish Chawla on LinkedIn

Reading Time: 4 min

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Skill India: Champions make country proud in WorldSkills Competition 2022

(December 17, 2022) In 2022, India outdid itself in the WorldSkills Competition, moving two places up the ranking table, from 13 in 2019 to 11 in 2022. With the government putting skill development in primary focus, the country has earned two silvers, three bronzes and thirteen medallions in the world’s biggest skills competition, considered the gold standard of excellence.   WorldSkills International is the global hub for skills excellence and development, founded in 1950 with the aim to provide youngsters a chance to compete, experience, and become the best in their chosen endeavour. The National Skill Development Corporation (NSDC), under the ministry of skill development and entrepreneurship, Government of India, has been leading the nation’s participation on the WorldSkills Platform.  [caption id="attachment_25471" align="aligncenter" width="800"] Nandita Saxena after winning silver medal in patisserie and confectionary[/caption] This year saw 1400 participants from 58 countries, participating in 62 categories. The events were held in a decentralised manner in 15 countries across Europe, East Asia and North America, over a period of 12 weeks between September to November 2022. Global Indian takes a look at the champions of 2022 who brought medals back home:  Nandita Saxena (silver medal in patisserie and confectionary): Nandita became

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align="aligncenter" width="800"] Nandita Saxena after winning silver medal in patisserie and confectionary[/caption]

This year saw 1400 participants from 58 countries, participating in 62 categories. The events were held in a decentralised manner in 15 countries across Europe, East Asia and North America, over a period of 12 weeks between September to November 2022. Global Indian takes a look at the champions of 2022 who brought medals back home: 

Nandita Saxena (silver medal in patisserie and confectionary): Nandita became the first Indian female competitor in history to win the silver medal in confectionary and patisserie at the WorldSkills platform. The Karnataka girl had joined IHM Aurangabad after her Bachelor’s degree to develop her patisserie and confectionery skills. Under the guidance of her mentor Vinesh Johny, she learned the nuances of the craft. She went to Lucerne, Switzerland to participate in the global challenge. 

[caption id="attachment_25472" align="aligncenter" width="370"]Indian youth | WorldSkills Competition | Global Indian Nandita Saxena | Photo Credit: WorldSkills India[/caption]

Praveen Kumar Giri (silver medal in water technology): The Odisha boy is a mechanical engineering student of CV Raman Global University. A staunch proponent of using technology for water conservation, Praveen was drawn to the field when he observed the perils of water scarcity in his surroundings growing up. He bagged the silver at the state level skill competition and went on to snag the gold at the National Skill Competition in Delhi before moving to the WorldSkills platform. He demonstrated his skills to experts in Stuttgart, Germany.  

[caption id="attachment_25473" align="aligncenter" width="370"] Praveen Kumar Giri | Photo Credit: WorldSkills India[/caption]

Anushree Srinivasan, (bronze medal in hotel reception): The Coimbatore girl has won the first medal for the nation in the hotel reception category. The graduate from SRM Institute of Hotel Management, Kattankulathur joined ITC Hotels soon after passing out. She has internship experiences at Oberoi Hotels and Resorts and The Savera Group. Anushree used her work experience to upskill herself in problem-solving, teamwork and time management, under the mentorship of Aagman Baury. She travelled to Montreaux Switzerland to participate in the global challenge. 

[caption id="attachment_25474" align="aligncenter" width="370"]Indian youth | WorldSkills Competition | Global Indian Anushree Shrinivasan | Photo Credit: WorldSkills India[/caption]

Likith Kumar YP (bronze medal in prototype modelling): Likith travelled to Bern in Switzerland for the WorldSkills Competition. Prior to winning the bronze medal there, he had bagged the first place in the prototype modelling skill in IndiaSkills 2021 – the countrywide skill competition. Likith honed his skills under the guidance of his mentor, Bhaskar Singh, the chief expert in prototype modelling skills at Toyota India.  

[caption id="attachment_25475" align="aligncenter" width="370"] Indian youth | WorldSkills Competition | Global Indian Likith Kumar YP | Photo Credit: WorldSkills India[/caption]

Karthik Gowda Seehalli Nagaraju (bronze medal in mechatronics): Born into a humble background, the Mysore boy got the chance to hone his expertise in mechatronics at Toyota Kirloskar Motor. The twenty-year-old dedicated his win at WorldSkills 2022 to his mentor, Bhagyashree Patil. He demonstrated his skills to leading experts and manufacturers in machine vision and automation at Stuttgart, Germany.  

[caption id="attachment_25476" align="aligncenter" width="370"]Indian youth | WorldSkills Competition | Global Indian Karthik Gowda | Photo Credit: WorldSkills India[/caption]

Akhilesh Narasimhamurthy (bronze medal in mechatronics): The competitors of mechatronics were allowed to participate in a team. Akhilesh had teamed up with Karthik. This win holds a lot of significance for the youngster who has had a troubled childhood. With a specially-abled mother, Akhilesh struggled to make ends meet after his father abandoned them when he was young. He dedicated the award to his maternal uncle who funded his study. He has been trained at Toyota Technical Training Institute (TTTI) by Bhagyashree Patil. 

[caption id="attachment_25477" align="aligncenter" width="370"]In WorldSkills Competition 2022, India moved two places up securing 11th position earning two silvers, three bronzes and thirteen medallions. Akhilesh Narasimhamurthy | Photo Credit: WorldSkills India[/caption]

This is the 46th edition of the WorldSkills Competition, which is held every alternate year in a new country. Originally scheduled to be held at Shanghai, this is referred as a ‘special edition’, as it was delayed due to the pandemic and then conducted in a decentralised manner across several countries.  

Indian champions participated in 50 skill categories, including graphic design technology, bakery, jewellery making, web technologies, health and social care, mobile robotics, restaurant services, information network cabling, autobody repair, automobile technology, 3D digital game art, fashion technology, and hair dressing among others.  

A total of 56 competitors, 50 experts, 11 interpreters and seven team leaders were part of the Indian contingent after rigorous selection process of National Skill Development Corporation starting from district to India Skills 2022 National Competition. 

  • Visit WorldSkills India website to know more 

Indian youth | WorldSkills Competition | Global Indian

Reading Time: 5 mins

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Aishwarya Sridhar: The 24-year-old documentary filmmaker who became the first Indian to bag the Wildlife Photographer Award

The wilderness is her office, Nature, a constant companion. The first Indian to win the coveted Wildlife Photographer Award in 2020 for her photograph on fireflies Lights of Passion (chosen from 50,000 entries from 80 countries) Aishwarya Sridhar’s entry held pride of place in the august halls of the National Museum of History in London at one time.  For a girl who grew up in the hustle and bustle of Panvel, the outdoors entranced her as she pranced along with her father on treks – who as a life member of the Bombay Natural History Society instilled a love for wildlife in her. Spotting a colourful dwarf Kingfisher or awed at the luminous glow of fireflies flitting in the Western Ghats, Sridhar found the power of the medium, with a conservationist spirit.  “Every day is a new adventure. I look forward to spending time in the wilderness,” says the preservationist, who cherishes all those moments in verdant landscapes but feels most fortunate to have seen a tigress training her cubs to hunt in the wild. Sridhar is also the winner of Sanctuary Asia’s Young Naturalist Award, the Princess Diana Award, and is a Jackson Wild summit fellow (considered the Emmy

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mbay Natural History Society instilled a love for wildlife in her. Spotting a colourful dwarf Kingfisher or awed at the luminous glow of fireflies flitting in the Western Ghats, Sridhar found the power of the medium, with a conservationist spirit. 

“Every day is a new adventure. I look forward to spending time in the wilderness,” says the preservationist, who cherishes all those moments in verdant landscapes but feels most fortunate to have seen a tigress training her cubs to hunt in the wild. Sridhar is also the winner of Sanctuary Asia’s Young Naturalist Award, the Princess Diana Award, and is a Jackson Wild summit fellow (considered the Emmy of wildlife filmmaking). 

[caption id="attachment_13810" align="alignnone" width="1080"]An eagle An eagle clicked by Aishwarya Sridhar.[/caption]

The intuitive soul 

This Global Indian is now working on a two-part TV series showcasing the survival stories of the seven endangered primates of India and the folk that protect them. 

Each project engulfs Sridhar into a verdant world and its creatures. Straddled with a Canon 1Dx mark ii and Canon 5d mark iii, she sees wildlife with an intuitive soul. Queen of Taru, a film she researched, scripted and directed started off as a passion project in pursuit of the wild Bengal Tigress Maya in the forests of Tadoba, and her struggle of survival in a male dominated world. “After six years of tracking her, I finally gave her a celluloid salute. I learnt that animals are capable of strategy just like humans, and they are capable of feeling emotions, When I got to know that Tiger Queen of Taru would be airing on Nat Geo WILD, that felt fulfilling, I was grateful,” says Sridhar. 

[caption id="attachment_13805" align="alignnone" width="1080"]Photography by Aishwarya Sridhar A tiger in the wild.[/caption]

Art with a cause 

Going into unexplored territory led her to Panje, a wetland she has been visiting since childhood. Witnessing a gradual loss of habitat at Uran, her connect with the local fishing communities helped her in research which she presented in a 14-minute documentary on DD. “The most interesting finding was that the so-called ‘illiterate’ (local tribals) know the value of our ecosystem and its role in our survival more than the educated who so easily give orders for destruction. The film and photo-story helped bring a Bombay High Court Order protecting Uran, thus saving the livelihoods of around 2,500 fishermen. The Panje wetland is now recognised as a satellite wetland, and will soon receive the status of a ‘conservation reserve’,” says the eco warrior, who is also an emerging fellow at International League of Conservation Photographers, working towards policy-level protection for the wetlands in Mumbai. 

Sridhar was selected to feature on My Place on Earth – a digital series by BBC Earth in 2021, and is ecstatic about the episode filmed online with some on-field content pre-shot by her. A self-taught photographer, her initiation with the camera began with her father showing her the basics. A course by acclaimed wildlife photographer Sudhir Shivaram added context, though she giggles saying, “every trick I have learnt is from YouTube and by experimenting.” 

[caption id="attachment_13808" align="aligncenter" width="442"]Aishwarya Sridhar | First Indian to Get Wildlife Photographer Award Aishwarya Sridhar[/caption]

A multi-hyphenate 

Even with filmmaking, Sridhar learnt by watching films on National Geographic, Discovery and Animal Planet. She has since self-taught, edited, presented, and directed an eight-part web series for World Wildlife Fund India. She also did a film for the state forest department and the Deccan Conservation Foundation on the unique and endangered wildlife of the Deccan Plateau. “During the lockdown, I ideated on inculcating the love for Nature in children using origami for WWF-India. I brought Nature indoors with the series titled Fun-Crafts with Aishwarya (digital),” says the shutterbug, whose series helped further with a collaboration with Discovery Channel. It partnered in another unique live show that focused on spotlighting endangered species in India through interesting conversations with India’s top wildlife photographers, filmmakers, and scientists. “I am one of the youngest presenters to have hosted a live show on Discovery,” says the girl, who loves to write poetry in her free time, no doubt inspired by her lush office. 

Her upbringing has instilled a deep conservation mindset with focused hard work. “From the age of eight, I have explored India’s wilderness. My parents have always encouraged my curiosity, and raised me with a lot of outdoor exposure which helped immensely,” she says, thrilled that she finally has incredible mentors. 

[caption id="attachment_13807" align="alignnone" width="1080"]Photography by Aishwarya Sridhar | Wildlife Photographer Award Winner A wasp clicked by Aishwarya Sridhar[/caption]

Believing staunchly in the power of self, her transition from photography to filmmaking was game-changing. “I never thought of becoming a wildlife filmmaker initially. As I got older, I knew I would never be happy at a desk. So, I chose mass media for graduation though Mumbai University doesn’t offer any filmmaking specialisations. It was daunting. But I worked on myself every day, and still do so,” says the filmmaker, who now wants to try filming with 360-degree VR. 

A path peppered with milestones 

Each award is a milestone leading her to the next. For instance, for the “BBC Wildlife Your Shot Competition, the pictures of a bonnet macaque alpha male, flamingos in Navi Mumbai and a baby lion-tailed macaque with its mother were winners. Each picture is special, and documents a moment in nature that is otherwise overlooked”, she explains. 

A part of the award-winning podcasts Eyes on Conservation now titled Earth to Humans, by the Wild Lens Collective, connecting with natural history storytellers from around the globe enthuses her. “I hope to start my own natural history media outlet in India in the next decade,” says the 24-year-old, who is hugely inspired by award-winning filmmakers Beverly and Dereck Joubert, whose Big Cats Initiative and films have her enthralled. 

[caption id="attachment_13806" align="alignnone" width="1080"]Flamingoes Flamingoes of Mumbai, clicked by Aishwarya Sridhar[/caption]

Even though the pandemic has upended much travel, it is slowly opening up. Back to her wilderness address, Sridhar has some great filmmaking projects in the pipeline. She feels travel and Nature teaches one adaptability and patience. “With every animal/bird you photograph the strategy changes. You should be able to adjust to extreme weather conditions and be physically fit to get the maximum out of your trip. Being a Gen-Z kid, I expected instant gratification, but wildlife photography teaches you persistence. There may be times when you don’t see the animal/bird, and you may not get the photograph you have in mind, but it’s important to never lose your calm in these situations,” she advices. 

Mother Nature has been her constant teacher, and she hopes humans learn to protect their habitats. “Whenever Nature gets hurt, she repairs herself and continues on. In the same way, I try to be positive and keep working hard,” she says. 

Follow Aishwarya Sridhar on Instagram

Reading Time: 7 min

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Shreya Nallamothu: Indian-American teen helps draft Illinois law for safeguarding child influencers

(August 30, 2023) Holed up at her home during the pandemic, like almost everyone, Shreya Nallamothu, too, took refuge in social media. The then 13-year-old was quick to notice that children, much younger than her, were nothing short of social media stars or kid influencers. While she didn't think much about it initially, but as her Instagram, Facebook, YouTube and TikTok pages kept populating with content by children, the Indian-American teen realised the kids can be victims of exploitation, in terms of monetisation of social media content. "I realised there was absolutely zero legislation in place to protect them," she told AP. This led her to campaign for amending child labour laws in Illinois, making it the first state in the country to create protections for minors showcased in online videos, including provisions for their compensation. [caption id="attachment_32788" align="aligncenter" width="626"] Shreya Nallamothu[/caption] The 16-year-old fondly remembers her parents capturing some of her firsts - first steps or first day at school on video camera, and is deeply grateful to them for keep these personal moments private. "It made me realize family vlogging is putting very private and intimate moments onto the internet," she said in an interview. Her parents always

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r parents capturing some of her firsts - first steps or first day at school on video camera, and is deeply grateful to them for keep these personal moments private. "It made me realize family vlogging is putting very private and intimate moments onto the internet," she said in an interview. Her parents always told her how everything is permanent online and their words kept playing in her mind when she saw so many kid influencers online. "The fact that these kids are either too young to grasp that or weren't given the chance to grasp that is really sad," she added.

This prompted the University High School student to work on an independent study to help child influencers. During the process, she explained that child influencers include any kids under 18 with their own social media accounts, not just those in family videos, and can earn a lot of money from their followers on TikTok, YouTube and other social media sites. "I definitely wanted to create policy and legislation around child influencers because I felt like Illinois could be kind of a trend setter and a precedent setter for this issue," added Shreya.

[caption id="attachment_32789" align="aligncenter" width="640"]Shreya Nallamothu | Global Indian Shreya Nallamothu[/caption]

She began conducting research on child influencers, and found that kid influencers accounts are run by their parents as kids can't set up in their names due to age restrictions on social media. What intrigued her what that due to the social media explosion, parents were using it to monetise kids being on videos. And realised that with money being made and nothing set aside for the kids, it was nothing short of child labour. "A lot of the time (the child influencers) are being forced by their parents to appear in videos, but then because they're a minor they don’t have access to any of that money," the Global Indian said in an interview.
That's when after her detailed research, she wrote a letter to her state senator, Democrat Dave Koehler, urging him to consider legislation to protect young influencers. Two weeks ago, inspired by Sherya's letter, Illinois Gov. JB Pritzker approved a new law that changes the Child Labor Law in the state. This law lets teenagers who are 18 or older sue their parents if they appeared in videos on social media that made money, but they weren't paid fairly. This is like the rights that young actors have. July 1, 2024 onwards, parents in Illinois will need to save 50 percent of the money earned from a video for their child. This money will go into a special fund until the child turns 18, based on how much time the child is seen in the video.
Children "deserve to be shielded from parents who would attempt to take advantage of their child's talents and use them for their own financial gain," said Alex Gough, a spokesperson for Illinois Gov. JB Pritzker, after the governor signed the legislation.
Shreya Nallamothu | Global Indian
Shreya's determination and awareness have brought about a significant change in Illinois. Recognising the exploitation faced by young influencers, this Indian-American teen took action to protect the rights and futures of children in the world of social media. By identifying a gap in legislation and sharing her concerns with Illinois state Senator David Koehler, Shreya set in motion a series of events that led to the proposed bill amendment. Her efforts demonstrate how the proactive actions of a single individual can catalyse positive change, ensuring a safer and fairer environment for child influencers and ultimately inspiring others to advocate for meaningful reforms.
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About Global Indian

Global Indian – a Hero’s Journey is an online publication which showcases the journeys of Indians who went abroad and have had an impact on India. 

These journeys are meant to inspire and motivate the youth to aspire to go beyond where they were born in a spirit of adventure and discovery and return home with news ideas, capital or network that has an impact in some way for India.

We are looking for role models, mentors and counselors who can help Indian youth who aspire to become Global Indians.

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