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Global Indianstory Diana AwardeeHow young changemaker Mahira Jain imparts desi culture
  • Diana Awardee
  • Global Indian Exclusive
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  • Young Changemaker

How young changemaker Mahira Jain imparts desi culture

Written by: Amrita Priya

(April 5, 2022) She dares to be different. At a time when the spotlight is on stem-based subjects, Mahira Jain prefers to turn the focus on non-stem subjects. Specifically on Indian art, culture, and history. The freshman pursuing bachelor of arts at Duke University launched FunWagon, a social project, in 2019 to promote the significance of non-stem subjects. The young changemaker has been using the platform to introduce youngsters to India’s history, culture, and architecture, which she feels are oft ignored. The 18-year-old received the 2021 Diana Award for her initiatives to promote desi culture.

Young Changemaker | Mahira Jain | Global Indian

Mahira Jain, founder, FunWagon

Making history fun

“FunWagon is a social enterprise that caters to children between the age of six to 16. Our mission is to organise exciting and interactive cultural activities, which promote experiential learning through excursions and experiences,” says the young changemaker, who launched FunWagon while still a student at DPS, RK Puram in Delhi. “We also discuss the importance of non-stem subjects by providing students a platform to emphasise and engage with different forms of humanities – culture, history, sociology,” adds Mahira in a conversation with Global Indian. 

 

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A post shared by FunWagon By Mahira Jain (@fun.wagon)

While these sessions are conducted both online and offline, the group has conducted various excursions to places like the National Museum, India Gate, and other monuments that celebrate India’s rich history. “We’ve partnered with 11 NGOs. Since the pandemic started, we moved FunWagon’s activities online which helped us to give exposure to many more people,” says the teenager, who wishes to study innovation in entrepreneurship, visual arts, and media studies.

Thinking out of the box

The young changemaker, who was always inclined towards history, sociology, visual arts, piano, photography, and classical music, feels strongly about the lack of importance given to non-stem subjects. “We usually hear people say you should pursue stem and become a doctor, engineer, or scientist. There is hardly any importance given to the prospect of becoming a historian or sociologist. I’ve seen a lot of my friends being pressured into pursuing subjects they didn’t want to,” says Mahira, whose parents encouraged her to follow her interests and, pursued humanities instead. “I think that’s how every parent should be. I realised it is very important to emphasise on non-stem education and its benefits,” she adds.

Young Changemaker | Mahira Jain | Global Indian

FunWagon has so far created a successful network of cultural educators who inform youngsters on the full range of humanities learning options available in India. “Apart from excursions, we have been popularising non-stem subjects through panel discussions and expert talks. Our biggest event was an offline conference that I organised in 2019 with speakers from different backgrounds and a live audience of 80,” explains Mahira.

It all started when…

Mahira’s interest in humanities was kindled when she attended a six-month Young Entrepreneurs Academy (YEA) programme in 2017 by businesswoman Namita Thapar. YEA is aimed at transforming middle and high school students into confident entrepreneurs. “I was told to come up with something that I was passionate about. That is how FunWagon was born,” she adds.

“I realised that students too often shied away from humanities since they think it involves rote learning. There has been a lack of enriching recreational activities that make humanities interesting. That’s when I decided to organise events that are specially curated for students to provide them experiential learning outside the confines of the classroom,” adds Mahira whose venture has so far catered to 1,550 children.

Inspirations in the family

Incidentally, Mahira draws her inspiration from her parents, both established entrepreneurs. Her father, Nitesh Jain, the MD of Best Group, has expertise in the areas of manufacturing, EV, education, and high tech. Her mother Swati, on the other hand, is committed to empowering women to get back to the workforce with The Banyan, her chain of childcare centres. Her older sister works with a PR agency in Delhi and her younger brother is in the ninth grade.

Young Changemaker | Mahira Jain | Global Indian

Mahira with her family

“While both my parents are my inspiration, I’m also inspired by MS Dhoni. I admire him for his humility and how he carries himself more like an individual than a sports star,” says the youngster, who hopes to become an entrepreneur.

It was not a cakewalk

While FunWagon has managed to find its moment in the sun, the journey from inception was an uphill task. Getting parents to involve their kids in humanities outside the classroom was no mean feat. Building logistics and trust for the excursions too took a great deal of effort. Her father supported her financially and logistics wise, while her mother’s belief kept her going.

 

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A post shared by FunWagon By Mahira Jain (@fun.wagon)

The high point came when Mahira was able to convince 11 NGOs to partner with her cause. She also went on to publish a paper “Why the arts matter: an aesthetic exploration of India’s cultural diversity” in the International Journal of Social Science and Economic Research.

All set for future

“I hadn’t been very actively organising FunWagon activities since I moved to the US last August for my studies at Duke University.  But I will soon begin working towards it from here,” says the youngster, who is currently enjoying her new innings as she explores new avenues and experiences.

  • Follow Mahira Jain on LinkedIn and Instagram 
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  • Best Group
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Published on 05, Apr 2022

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Japanese language expert Gautam Kumar is gifting knowledge through ‘Puraskaar’

(May 31, 2023) Japan's Ministry of Education, Culture, Sports, Science, and Technology (MEXT) conducts Japanese Language Proficiency Test (JLPT) within Japan as well as in select countries outside the country to evaluate and certify language proficiency for non-native speakers. Brajraj, a native of Bodh Gaya in Bihar, with no exposure to the language and lack of training facilities in the small town was able to clear the foundation level of JLPT assessment. He attributes his success to Puraskaar’s initiative - to make knowledge accessible free of cost in far flung areas.   Just like him, Pammy too tasted success. She was able to crack the JNU entrance test crediting her feat to Puraskaar. Like Brajraj and Pammy, there are 1500 learners across India who are registered with the NCR based non-profit which is helping them fulfill their life goals.   "I can proudly say that the volunteers, who devote their time to Puraskaar’s initiatives helping learners in diverse subjects, are the reason behind the non-profit’s exponential growth,” remarks its founder Gautam Kumar in an interview with Global Indian.   [caption id="attachment_30586" align="aligncenter" width="758"] Gautam Kumar, founder, Puraskaar[/caption] The 150 volunteers, who teach at Puraskaar, are students of top Indian academic institutions including the IIMs, DU,

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[caption id="attachment_30586" align="aligncenter" width="758"]Indian Changemaker | Gautam Kumar | Global Indian Gautam Kumar, founder, Puraskaar[/caption]

The 150 volunteers, who teach at Puraskaar, are students of top Indian academic institutions including the IIMs, DU, JNU, Amity, and Punjab University as well as senior professionals working in MNCs and also homemakers wanting to do their bit for the society. Together they impart education in close to 25 subjects which are both academic as well as non-academic in nature.

How is Puraskaar helping

Puraskaar provides free coaching facilities in a wide array of subjects starting with science and math to painting, yoga, dance, music and more. Regular interactive sessions and group discussions, career counseling, motivational webinars, quizzes and personality development sessions are also organised.

Since Gautam holds a five-year integrated degree from JNU in Japanese, he takes care of the foreign languages department of the non-profit. “Today we are imparting training in seven languages - Spanish, French, German, Chinese, Korean and English,” he says.  

“I believe that learning a foreign language makes students more confident in life. Learners from financially-weaker sections especially love the concept because they cannot afford learning such languages like students studying in private schools.”

Though the main focus is on providing support to the underprivileged, in the peer learning model of Puraskaar anyone who wants to be associated with the non-profit is welcomed. "Learners of Puraskaar are as young as primary school kids to as old as fifty-year-olds," reveals Gautam. While 80 volunteers teach academic subjects, 70 are engaged in imparting knowledge in non-academic subjects.  

[caption id="attachment_30587" align="aligncenter" width="1166"]Indian Changemaker | Gautam Kumar | Global Indian Gautam celebrating his birthday with underprivileged children at DLF mall, Vasant Kunj, New Delhi[/caption]

The classes are held mostly in the evenings and the volunteers are more like mentors. “They teach just like any ‘bhaiya’ or a ‘didi’ would teach in a home environment.” Though the classes are largely conducted online, offline classes have been started in some places in Delhi and Patna’s slum areas. “The volunteers of Puraskaar are a wonderful set of people who use novel techniques to keep learners’ interests intact. Perhaps this is the reason why an initiative that was taken during the pandemic is still in momentum,” says the founder for whom Puraskaar is a 'dream project'.

The non-profit also dedicates a campaign every month to topics like women and hygiene to spread awareness in society on vital issues.

How did it start…

After passing out of JNU, Gautam worked in one of the corporate houses as a translator and then switched to teaching optional Japanese language courses in institutions like Amity University Gurgaon and Manav Rachna University. When the pandemic struck, seeing him teach online, his maid requested him to teach her kids as well.  

One of her children was in class nine while the other studied in class eleven. Her request gave Gautam an impetus to turn online teaching into a social work project, involving his students. Together they decided to teach a group of underprivileged children instead of just the maid’s kids.  

https://www.youtube.com/watch?v=Kho6XCeyi9U

 

Over the course of time, LinkedIn and WhatsApp played a crucial role in spreading awareness about their initiative, attracting both learners and volunteer teachers. Later, Gautam and his team formally registered Puraskaar as a non-profit organisation.  

“The designation of the ‘founder’ is just for the namesake. My core team members who have been there with Puraskaar since the beginning have played an equal role in making the initiative reach where it is today,” remarks Gautam who received Indian Achievers' Forum's Shiksha Bharthi Award for the year 2021-2022. “Starting with a handful of students and four volunteers the exponential growth in the number of learners and volunteers is all thanks to them,” he adds. “It’s a collaborative effort.” 

Love for Japanese

Growing up in Bihar, Gautam was fascinated by the story of a cousin’s friend who had studied Japanese and was earning well after completing his studies. Inspired, he too dreamt of studying Japanese to afford a comfortable life. After passing out of school, much to his happiness, he was able to crack JNU’s entrance exam for a five-year integrated course.  

Gautam still considers himself a learner who is picking up nuances of Japanese culture through its language. “It’s a lifelong process,” tells the Puraskaar founder who is nurturing his next dream - to present Puraskaar’s initiatives at the august platform of UNESCO someday. As far as earning a living is concerned, Gautam is now into interpretation and consultancy.

  • Follow Gautam Kumar on LinkedIn 
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Prisha Tapre: Meet the youngest British-Indian teen to swim across the English Channel

(September 25, 2024) Early this September, British-Indian teen Prisha Tapre found herself fulfilling a dream of hers - swimming across the English Channel. She was 12 when she harboured the dream. Now four years later, she covered a treacherous 21 mile stretch from Dover in the UK to Cap Gris Nez in France, in a span of 11 hours and 48 minutes to become the youngest British Indian to swim across the English Channel. "My dream has come true and it's an experience you can only hear about in the movies and, and actually experiencing it, it just feels amazing," Prisha said in an interview. But her desire to swim across the English Channel wasn't just to make or break a record but the teen saw herself doing one of the most iconic swims to raise funds for a charity. Through her challenge, she raised £3,700 for Akshaya Patra UK, a charity dedicated to ending hunger and child food poverty in India and the UK. [caption id="attachment_39449" align="aligncenter" width="602"] Prisha Tapre[/caption] A goal bigger than her Her family migrated to the UK from Maharashtra, and it was at an early age that Hertfordshire girl fell in love with swimming. However,

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height="427" /> Prisha Tapre[/caption]

A goal bigger than her

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The English Channel, a stretch of water separating southern England from northern France, is a popular yet challenging route for long-distance swimmers. The narrowest point between Dover and Calais is approximately 21 miles (34 km), but due to strong currents, swimmers often cover much greater distances. The cold water, unpredictable weather, and shipping traffic add to the difficulty of the crossing. Swimmers attempting to cross typically follow strict guidelines, including starting from Dover and landing on the French coast.Often called the Mount Everest of Open Water Swimming, swimming across the English Channel is considered challenging. Uptil now, fewer than 2000 have successfully completed the 20.5-mile swim.

 

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A post shared by Prisha (@prishatapre)

Prisha began her training by swimming one kilometre and later moved to three kilometres. "It used to take me around 25 minutes per lap for 1k around the lake and now I take 15 minutes a lap. So, in four years, I've managed to cut down 10 minutes for 1k which is amazing and then it just shows how far you can go," the teen said.

Initially, she was aiming for 12 hours swim across the English Channel but during the swim, she lost all sense of time. "I came out thinking that I got 15 hours," said Prisha, who swims with Watford Swimming Club. When her coach Jeremy on the boat inquired her about the time she took, she found out that she took 11 hours and 48 minutes, making her quite proud of her performance.

The English Channel challenges

Swimming across the English Channel isn't an easy feat since it requires constant swimming with only minuscule breaks for feed. Her coach calls English Channel, one of the most iconic swims as it is also one of the busiest shipping channels. "The traffic that you get is insane, so hats off to the pilots that navigate us across," he said, adding that Prisha was swimming alongside a fishing boat that was watching the traffic and communicating with everyone the entire time.

 

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A post shared by Prisha (@prishatapre)

In preparing for the swim, she had to get comfortable with a certain degree of discomfort while during the channel swim. She began acclimatisation by starting longer and colder swims. She would sit in a cold bath for 20-minute sessions, just to the point where the body needs to generate its own heat. "It prepares the body and the mind," said Jeremy, who calls hypothermia the biggest challenge in such swims.

Alongside physical strength, it requires mental resilience to swim for 11 hours and 48 minutes. But having been brought up in a spiritual family, Prisha always found her mother, an athlete herself, listening to meditations. It was at age 11 that she too started meditating, and found herself in a better mental space. "My mom gave me this Hare Krishna chant that I often chant during swimming when my head is ever in a bad space. I have realised that your mind is in control of your body." However, the chant did not work during the long swim, instead, she started counting to eight over and over again, which was more like being in a meditative state for her.

But the first two hours of the swim were challenging as it was choppy and dark. "But once the sun came up, I knew I had passed the toughest bit. The water became still, and the conditions were better than I could have asked for her," she said in another interview.

Prisha Tapre | Global Indian

Striking a balance

Prisha's accomplishment is all the more impressive considering how she managed to juggle her demanding training regimen alongside her preparation for GCSE exams. "I was preparing for my exams while striking a balance with my channel swim training. It was really hard as I had to give time to both as I couldn't fall behind on either," said the swimmer who would train for six hours.

Her parents have been the wind beneath her wings as they always encouraged and supported her in her passion. "They inspired me on days that I thought I couldn't do it, and constantly reminded me why I started doing it in the first place."

Representing India and UK

Being a British Indian, Prisha Tapre feels proud to represent India in the UK. "I feel in certain sports there are many Indians who represent their country. So doing a sport where there aren't many Indians, makes me feel really proud that I am able to represent not just myself but an entire country. It gives me hope that one day, other people could do the same," she said, adding, "I want to inspire other people to get into the sport because sometimes when you come into a different country, you might not feel as comfortable doing anything as you would in India. At first, I wasn't as comfortable as I would be in India but then the community that Jeremy introduced me into was so welcoming."

 

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A post shared by Prisha (@prishatapre)

Swimming for charity

Having raised £3,700 for Akshay Patra, a charity in the UK, Prisha Tapre calls the cause closer to her heart. "In the UK, it provides after-school and in-school meals for children who sometimes won't be able to get meals after school, and in India, it helps children get an education along with mid-day meals which encourages more children to go to school." The cause is close to her heart as she has experienced life in both countries. "I can fast for a day knowing that I will have a meal at the end of the day, But I can't imagine being in a situation where I might not have a meal the next day. Raising money for this charity means a lot to me," she added.

  • Follow Prisha Tapre on Instagram
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Basketball player Ryan Agarwal wishes to represent India in the American landscape

(February 25, 2023) The news was as exciting as it was historic. One of the most prominent basketball teams in the USA, Dallas Mavericks, had picked Satnam Singh to be their team member, making him the first Indian-born player to be selected in an NBA draft in 2015. Little did the world know that Satnam's entry in the NBA would open doors for an aspiring Indian American basketball player, Ryan Agarwal, who at the time was just another sixth grader at a Dallas middle school. Now a Stanford freshman, Ryan is one of the only Indian-American players on the Division I level and wishes to represent India in the American basketball landscape. "Even as I play today, I just have to keep in mind the fact that I help represent such a big community, and only a few people have the ability to do what I’m trying to do,” the basketball player said in a recent interview, adding, "It’s amazing to see how many people support me and have my back." The Stanford player, who is also deemed as the rising star of US basketball, is fully aware that his game could push him to be greater on the court,

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adding, "It’s amazing to see how many people support me and have my back." The Stanford player, who is also deemed as the rising star of US basketball, is fully aware that his game could push him to be greater on the court, but it doesn’t pressure him. "Basketball is just kind of fun for me. I don’t really feel like it’s a burden on me," the Global Indian shared.

A star in the making

Ryan's parents had emigrated from India, and he was born in a Dallas suburb. While the young kid never saw someone playing basketball or considered it as a career path, it was the selection of Satnam in the Dallas Mavericks that encouraged him to start playing. In 2017, Ryan and his cousin had a chance to watch Satnam in an NBA G League game, and it was there that Ryan realised he wanted to play just like him. And once he had made up his mind, there was no looking back. The youngster started playing at his school and was soon picked up to be a part of the local team. Standing at 6’7 and a slender 175 pounds, the Indian American player is a certified bucket.

[caption id="attachment_27827" align="aligncenter" width="651"]Player | Ryan Agarwal | Global Indian Ryan with his family[/caption]

While he loved playing the sport and spending several hours mastering the skill, Ryan credits his parents for supporting him throughout the journey. Even though they were initially unsure about the rigorous world of recruiting and elite sports, watching their son play gave them immense confidence. Eventually, Ryan shared, that several families started reaching out to them to ask for advice, partly on how to encourage their children in sports and get them noticed by college coaches. "I’m blessed with the parents I have, because they put me in every sport possible to just try to see what I love, which honestly, not a lot of Indian parents do,” Ryan said, adding, "I think that’s the biggest thing for me. If it wasn’t for the support from my parents, who knows where I would be.”

More mountains to climb

The 18-year-old, who is a part of the Standford team now, understands how rare it is to see Indian basketball players playing at the Division I level and also realises his responsibility to encourage other South Asian kids, who aspire to be basketball players. "We didn’t really have a lot of players that were Indian-American playing Division I basketball that we could all look up to,” Ryan told in an interview, adding, "In AAU travel ball, I didn’t see any Indians at all. Even in Texas, playing travel ball against other teams, I didn’t see a lot. It was just kind of on my own team if anything.”

https://www.youtube.com/watch?v=acCnKfoOb-U

However, the teen player didn’t shy away from a certain amount of pressure that comes with people judging an entire culture based on his play. In fact, a few months back, Ryan also shared a video highlighting the efforts of his coaches and relatives who helped him during his journey, saying that he wants "to set an example for a whole heritage and prove that we can do it, too.”

Player | Ryan Agarwal | Global Indian

So far this season, Agarwal has come off the bench for Stanford in nearly two-thirds of its games, averaging roughly eight minutes when he plays. Rivals.com once ranked Agarwal as a top-20 shooting guard, but Stanford Coach Jerod Haase believes that Ryan is a more complete player because of his size at 6-foot-6 and his passing ability. "I want to continue getting better and better and ready for the next level. I’ll be in the gym probably more than ever with my trainers and by myself," the player shared.

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Joy Agrawal: Diana awardee making STEM education and entrepreneurship accessible to the underprivileged

(July 14, 2023) "I was over the moon," says Joy Agrawal, the teenager who found himself on the Diana Award 2023 winners list. The 17-year-old from Nagpur is making a difference with Project Gyan, an initiative that was birthed in 2020 to help impart practical STEM education to underprivileged kids. Three years in, the changemaker is keen to revolutionise the world through space technology, global education, and global studies. "More than validation, Diana Award is a motivation for me. What we do is different and amazing, and I strive to find solutions through space technology, engineering, and policy," Joy tells Global Indian. [caption id="attachment_31874" align="aligncenter" width="562"] Joy Agrawal is the founder of Project Gyan[/caption] Project Gyan - that changed it all Project Gyan seeks to mentor students in STEM and help them develop curiosity and long-lasting interest in asking the big questions. Joy was all of 13 when he had an epiphany while sitting for the Homi Bhaba exam in 2019 - the underprivileged students have no access to practical labs. A thought that kept him awake for weeks. He understood his privilege of having access to all the resources, while the disadvantaged had no money to even order science

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l of 13 when he had an epiphany while sitting for the Homi Bhaba exam in 2019 - the underprivileged students have no access to practical labs. A thought that kept him awake for weeks. He understood his privilege of having access to all the resources, while the disadvantaged had no money to even order science kits. This problem found a solution in Project Gyan. "It's an effort to help quality STEM education reach the young minds through practical and application-based education, focusing on the underprivileged children," adds the changemaker.

But in the last year, Project Gyan underwent restructuring, making it the world's first decentralised STEM and entrepreneurship exploratory. "It's like a lab where you can go explore anything and everything," reveals Joy, for whom explorative education is the focus. He partnered with Padma Shri Dr Prakash Amte's Lok Biradri Prakalp and Bridge The Gap Foundation to help educate rural and tribal kids through workshops and unconventional experiments. "We have a different perspective on experimentation. We mostly use things that are available in the kitchen, making it easier for kids to understand things. We don't just focus on Chemistry but the Physics behind the experiment."

Joy Agrawal | Global Indian

Along with STEM education, Project Gyan has expanded its mission to entrepreneurship by exposing the elderly in rural and tribal areas of Maharashtra and Madhya Pradesh to practical entrepreneurial education and converting them into nano-entrepreneurs. Project Gyan is currently working with the Bharia tribe from Madhya Pradesh which still uses a barter system to make ends meet. "Since they are poor and don't use any currency, they log wood from the valley of Patalkot, thus negatively impacting the environment. So we intervened and now teach them sellable skills like painting, pottery, clay art, and candle making, thus helping them make products and sell them," adds the changemaker.

In partnership with Patalkot Tribal Community Welfare Organisation and Serendipity Lakes and Resorts in Tamia, Madhya Pradesh, Project Gyan is helping the women of Dhundi Shekhar, a village in Tamia, to make Kulhad Battis (candles in small pots), aiming to equip them with skills necessary to create and sell these candles. "The final products are sent to the Serendipity Lakes and Resorts where they are put on display for the visitors, who eventually end up buying the products, thus helping these women earn a livelihood," reveals Joy, adding that according to the 2011 National Innovation Report over one lakh, unique inventions were made by tribals across India, something that's still not known to the public. "I understood that rural and tribal people are jugaadu (make shifter) in India, and I wanted to empower such people through Project Gyan so that they learn to market and sell their innovations." He credits his core team - Gurleen Batra, Mehak Chokhani, Tanmay Agrawal, Prisha Prasad, Pranjal Prasad and Sonit Sisolekar - for their hardwork and determination in making Project Gyan a success.

Joy Agrawal | Global Indian

Love for space tech

The Bareilly-born is a space tech enthusiast who has always been fascinated by the outer world. However, it was a telescope gifted by his parents that piques his interest. "For a year, I'd sit every day gazing at the stars or looking at the asteroids. But with time, it became less frequent. However, lockdown changed it as the sky was clear again," says the Centre Point School student who discovered two asteroids in 2021 as a part of Spaceport India Asteroid Search Campaign in association with Hardin-Simmons University Texas.

Making an impact through STEM

While the telescope turned out to be a game-changer for him in the world of space, it was a robotics course that made him fall in love with technology. Over the years, this led him to be selected by Peace First, the world's largest incubator for youth-led social change initiatives, for a project grant. "It's a mini-grant for projects along the lines of social change. I won $250 with which I started Project Gyan in 2020." Started during the pandemic, he initially needed no funds as live workshops for the underprivileged kids were happening virtually.

Being the vice president of the Interact Club at his school, Joy came in touch with the Rotary Club and zeroed in on an institution that has many underprivileged kids. "I began with a 1–2-hour class every Saturday wherein I performed experiments and explained concepts. Later, I expanded Project Gyan to four more schools in Nagpur and two tribal schools in Maharashtra," adds the changemaker who provides kits to schools for students to get hands-on experience in science practical. "I love science, and I understand its potential. I want these kids to explore their potential through Project Gyan," says Joy, who is now working with a team that looks into distribution and planning, maintaining the website, social media, and creating videos.

Joy Agrawal | Global Indian

What was earlier a two-month program has now turned into a year-long curriculum, thanks to the overhaul of Project Gyan - which now includes STEM education and entrepreneurship. "We wanted a holistic approach." Having seen his mom always helping people, this feeling of giving back was inculcated in Joy at a very young age. For him, Project Gyan is very personal since it's named after his grandmother. "Another reason I ventured into it was guilt. Seeing others who don't have enough resources eats me up, while we have so many opportunities. I want to bridge that gap."

https://www.youtube.com/watch?v=2Q6JhvjVoc4&t=528s

Future plans

Joy, who is currently in Class 12, has plans of pursuing a double major in computer science and international relations or public policy from the Ivy Leagues. "Working with the UN is my dream. But at some stage, I would want to launch my start-up in space tech," says the teenager, who calls himself a "changemaker who wants to create an impact through STEM".

At 17, Joy is busy creating social impact, and the teenager advises youngsters to "not follow the herd. Instead, explore your niche. Don't replicate another person's journey. Do your thing and only then you will be able to make a difference."

  • Follow Joy Agrawal on LinkedIn

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From Kitchen to Amazon: The journey of Parth Mutha’s PROMUNCH protein snacks

(February 20, 2024) To support vegetarians and young athletes in meeting their daily protein needs, Parth Mutha, a global management student at Boston University, launched his snack company PROMUNCH. The soybean-based snacks, available in flavours such as noodle masala, cheese and onion, tangy pudina and peri peri, are crunchy, protein-packed balls inspired by his grandparents' recipe. "With 48% protein content, vegan and gluten-free, these roasted snacks are also non-GMO (products grown and processed without genetic modification)," claims Parth Mutha.  Emphasising the importance of non-GMO ingredients, he explained in an interview, "Given the prevalence of genetically modified crops today, avoiding GMOs is crucial to prevent health issues like cancer and other diseases." Witnessing the journey of the snack product, made with a recipe sourced from his family kitchen to Amazon storefronts in both India and the USA fills Parth with a sense of pride. He intends to introduce seven additional flavours to the PROMUNCH lineup. Mutha received a significant boost when PROMUNCH was recently selected as ‘Amazon’s Choice’ on Amazon India, acknowledging the healthy snack for its high ratings, competitive pricing, and immediate availability for shipping. [caption id="attachment_35966" align="aligncenter" width="494"] Parth Mutha[/caption] "It's surreal to see my products available on Amazon,

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oduce seven additional flavours to the PROMUNCH lineup. Mutha received a significant boost when PROMUNCH was recently selected as ‘Amazon’s Choice’ on Amazon India, acknowledging the healthy snack for its high ratings, competitive pricing, and immediate availability for shipping.

[caption id="attachment_35966" align="aligncenter" width="494"]Indian Entrepreneur | Parth Mutha | Global Indian Parth Mutha[/caption]

"It's surreal to see my products available on Amazon, knowing that this journey began in my kitchen," shared the startup founder and Chief Happiness Officer of PROMUNCH with BU Today, a publication of Boston University.

It started when…

As a vegetarian and a tennis player, Parth Mutha recalls the challenge of finding nutritious, protein-packed snacks particularly after workouts. He often resorted to unhealthy options like potato chips and puffs. Despite their taste, they failed to leave him feeling satisfied.

During the COVID quarantine of 2021, Parth found himself with ample free time, which he utilised to experiment with various recipes in pursuit of a delicious and filling snack. When he shared his plans with his family, they enthusiastically joined him, acting as taste-testers and assisting with production.

After initially selling his product in person towards the end of 2021, Parth’s venture slowly started gaining momentum. “When I started PROMUNCH Protein Snacks, I always dreamt of selling it in the USA, this dream has now been fulfilled,” he remarked.

Expansion with BUild Lab at Boston University

Parth attributes much of PROMUNCH’s growth to the BUild Lab IDG Capital Student Innovation Center, a collaborative space dedicated to assisting Boston University students in developing their business concepts. Inspired by Jen Migliore, the director of external affairs at Innovate@BU, Mutha decided to expand his snack start-up after attending the IDEA Conference at the Questrom School of Business last February.

Whether by fate or mere coincidence, Parth applied to BUild Lab’s Innovation Pathway programme on the final day of application submissions. Since then, the young entrepreneur has diligently worked through the ‘run stage’, which involves verifying that PROMUNCH can be scaled up effectively.

PROMUNCH's customer base has steadily grown with word-of-mouth referrals, participation in small business events, consistent social media marketing efforts, and increased sales through the website.

https://youtu.be/0soGAqP5T3k

Scaling up

Starting with just himself, the PROMUNCH team now comprises five members. The snack start-up has additionally engaged influencers and campus ambassadors, who receive a stipend along with complimentary PROMUNCH snack packs based on their marketing performance.

Parth Mutha has been trying his best to balance his studies and business venture. His workday usually commences at noon in Boston, stretching until early morning depending on the requirements. This schedule allows him to effectively manage and collaborate with his team located in a different time zone in India.

Despite the support from family and friends, Parth acknowledges that the challenges of entrepreneurship can be draining. "Some days, you question whether it's truly worth it," he reflects. "There are countless reasons that can make you doubt the value of your efforts." However, the entrepreneur keeps himself motivated.

[caption id="attachment_35976" align="aligncenter" width="392"]Indian Entrepreneur | Parth Mutha | Global Indian Parth Mutha[/caption]

Future plans

Parth Mutha hopes to expand further into the US market, and then to Amazon United Arab Emirates and Australia over the next three years.

Since many people in India are vegetarians, he aims to address the protein deficiency gap for people in all parts of his country.

“With countless sleepless nights, multiple sampling sessions, various feedbacks, a lot of dreaming, planning and finally executing,” entrepreneurship has been an adventurous journey for the young start-up founder.

  • Follow Parth Mutha at LinkedIn
  • Follow PROMUNCH at Instagram and its website

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About Global Indian

Global Indian – a Hero’s Journey is an online publication which showcases the journeys of Indians who went abroad and have had an impact on India. 

These journeys are meant to inspire and motivate the youth to aspire to go beyond where they were born in a spirit of adventure and discovery and return home with news ideas, capital or network that has an impact in some way for India.

We are looking for role models, mentors and counselors who can help Indian youth who aspire to become Global Indians.

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