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Saurabh Mehta | Global Indian
Global IndianstorySaurabh Mehta: Meet the man behind world’s first 100 percent biodegradable pen
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Saurabh Mehta: Meet the man behind world’s first 100 percent biodegradable pen

Written by: Charu Thakur

(July 5, 2024) “Humans are aiming for Mars; can’t we create a plastic-free pen? It can’t be that difficult,” wondered Delhi-based Saurabh Mehta in the summer of 2020. Drawing on his years of experience in eco-friendly writing instruments, he developed the world’s first 100 percent biodegradable pen – NOTE pen. Made entirely from scrap newspaper, ink, and a nib, his pen is a far cry from the plastic pens that have dominated the market for over 80 years. “Plastic pens often go unnoticed because they aren’t as visible on streets as PET bottles, but over 50 billion of them are discarded annually and are impossible to recycle,” Saurabh tells Global Indian.

Saurabh Mehta | Global Indian

Saurabh Mehta

This inspired him to create a solution that benefits the environment and has the potential to revolutionise the pen industry. “There has never been an alternative to plastic pens, which are especially essential in schools. Recognising the demand, I decided to develop a pen that is 100 percent biodegradable—good for both users and the Earth,” explains the entrepreneur.

Family business

Growing up in a family involved in the writing instrument business, Saurabh was introduced to this world at a young age. His grandfather started making fountain pen nibs in 1965, eventually moving on to ball pen nibs and refills. Saurabh’s father later expanded into manufacturing ball pens. “Dinner table conversations often centred on how people have stopped using refills, leading to a decline in their sales and a shift towards buying pens in bulk instead,” recalls Saurabh, who shared a strong bond with his grandfather. “He would often talk about this transition to a use-and-throw culture and warned me that it would be disastrous to the pen industry. Interestingly, he used only one fountain pen throughout his life.”

Exploring renewable energy in SE Asia

As a child, he often visited the factory after school, where the sight of refills discarded on the floor irked him. “That’s when I first became aware of plastic waste. By the time I finished school, I was drawn to sustainability.” After earning his degree in electrical engineering from Bharati Vidyapeeth’s College of Engineering, Saurabh’s focus shifted to renewable energy. For a decade, from 2006 to 2016, he worked off the grid, primarily on village electrification projects in Southeast Asia and Central Europe. “I started with a fellowship, working at the grassroots level. At that time, nearly 60 percent of the population lacked reliable electricity,” recalls Saurabh. “Those years were incredibly formative, teaching me the impact one can create through technology.”

With significant improvement in India’s electrification, he decided to explore opportunities abroad, leading to projects in Nepal and Indonesia. “Indonesia was still at par with India but things were bad in Nepal. The difficult terrain made it hard to extend the grid to high-altitude villages, and there was no clear timeline for when people would have reliable access to power.” Frustrated by the lack of progress in Nepal, he moved to Indonesia. “It was exciting for a while, but I soon realised it wasn’t a good fit for me. Though there were opportunities in Africa, I knew deep down that I didn’t want to leave India.” Around that time, he returned home for Diwali, where his father suggested he join the family business.  “Since I was already seeking a change, I decided to take up the business in 2017.”

Saurabh Mehta | Global Indian

Venturing into sustainable stationery

Saurabh joined the family business with a clear plan: to attract multiple clients and introduce design innovations, particularly in the gifting segment. “I worked with my dad for a year to learn the market, but sustainability was always on my mind, which led me to question my business. I was contributing to the plastic problem,” Saurabh explains. This realisation led him to pivot toward sustainable stationery, launching BioQ in 2017. “I wanted to stay true to my values. Even though sustainability was a novel concept, this gave us a first-mover advantage,” says Saurabh, who dived into eco-friendly stationery, focusing primarily on the gifting market.

Biodegradable pen and refill

Biodegradable pen and refill

He began his eco-friendly journey with pencils made from paper instead of wood. “20,000 pencils are made from one tree. If you don’t use them, you save a tree. But not using a pencil isn’t an option. ” He sought a sustainable alternative using scrap newspapers, requiring just 5-6 grams per pencil. His focus then shifted to pens, aiming to reduce plastic use. By 2020, he reduced plastic use in pens by 90 percent. “But it wasn’t 100 percent eco-friendly.” This inspired him to create the world’s first fully biodegradable pen, removing the remaining 10 percent of plastic.

World’s first 100 percent biodegradable pen

He replaced paper with plastic for the pen’s body but finding an alternative for the plastic refill that holds the ink together was his biggest challenge. After trial and error, he found his solution in vegetable oil. “Coating the inside of the paper body with vegetable oil keeps the ink intact without it seeping into the paper. It’s that simple but an incidental discovery,” he laughs. Innumerable prototypes and four years later, he had a final product ready for the marketplace.

In January 2024, he launched NOTE (No Offense To Earth) as a flagship project to promote sustainable writing instruments. Currently priced at ₹50, these pens, with an option for a metal, paper, or bamboo exterior, and refills are available on their website. “We’ve also received international orders, sending small shipments to France and the UAE.” But Saurabh is confident that prices will reduce drastically within a year, and is aiming to reduce production costs by two-thirds. “In the next 3-4 years, our goal is to match the affordability of traditional plastic pens.” we will be able to make it at the same price as an affordable plastic pen.” Initially targeting B2B sales, Saurabh believes the real impact will come when they reach consumers directly (B2C).

Being the first movers, there is no blueprint for Saurabh to follow. “Starting from scratch is a challenge but we are getting the opportunity to change the system. This positions us as leaders in innovation.” Currently focused on establishing their systems, the 36-year-old is confident that within the next 5-10 years, they will surpass plastic pens. “Our material costs are low and abundant. While paper faces no scrutiny, plastic is constantly questioned.”

Each year, over 50 billion pens are discarded, persisting indefinitely on the planet. This troubling fact drives Saurabh, as plastic pens are nearly impossible to recycle. “Recycling only occurs if it’s commercially viable. PET bottles have high grammage, you know where to give it and it’s only one material. Pens, however, have a multi-material composition—body, cap, nib, refill—that’s difficult to dismantle,” explains Saurabh. His main concern is that “a pen is used for just 30-40 minutes but remains on the planet forever.”

Saurabh Mehta | Global Indian

Ask him the reason behind big players’ reluctance to venture into biodegradable pens, and he responds, “There was no demand, hence no pressure on the manufacturers. They focussed on design innovations and ignored the issue of nonrecyclable plastic in pens. Also, their infrastructure is built for plastic pens, and they don’t want to make drastic changes.” However, Saurabh was happy to take the lead. “We had the opportunity to rethink the design of sustainable ball pen, considering both functionality and eco-friendliness.”

The future

Having taken the first step, Saurabh now aims to reduce production costs and establish a robust distribution channel over the next few years. “Each day we delay bringing eco-friendly pens to market, lakhs of plastic ones are produced. It’s crucial to collaborate with major market players who have extensive distribution networks reaching small stationery shops across India,” says Saurabh, who plans to make a million pens per month by January 2025.

Switching from plastic pens to biodegradable ones will save a significant amount of plastic from ending up in landfills and reduce CO2 emissions. “Eliminating plastic will prevent about 1.25 lakh tonnes from reaching landfills. Additionally, you’ll cut down on CO2 emissions associated with plastic production,” Saurabh explains. “In our case, energy consumption and CO2 emissions are lower because, unlike plastic, paper doesn’t need to be melted.”

Saurabh with his team

Though digitisation has severely impacted the metres of writing, Saurabh emphasises the importance of writing instruments, especially for schoolchildren. “It’s ironic that while teaching kids about environmental protection, we’re giving them writing tools made from cut trees or melted plastic,” he notes. He aims to change this by ensuring students use biodegradable writing instruments from their first day in school. “Our goal should be to avoid introducing an entire generation to plastic pens or wooden pencils,” he signs off.

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2 Comments
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Shashidhar Sa
Shashidhar Sa
July 5, 2024 2:29 pm

an insipiration, Amazing to see one move from Idea to reality

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Bhavisha Buddhadeo
Bhavisha Buddhadeo
July 6, 2024 11:22 pm

Wonderful product – design is also trendy

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Reply
  • Bharati Vidyapeeth's College of Engineering
  • Biodegradable Pen
  • BioQ Founder
  • Ecofriendly Stationery
  • Entrepreneur
  • NOTE pen
  • Saurabh Mehta

Published on 05, Jul 2024

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This statement of Alok Sharma became very popular with the media and the people at large.
 

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[caption id="attachment_33746" align="aligncenter" width="749"]Indians in UK | Alok Sharma | Global Indian Alok Sharma during his Presidentship at COP26[/caption]

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[caption id="attachment_31655" align="aligncenter" width="676"]Alok Sharma | Indians in UK | Global Indian Sharma with school kids[/caption]

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Vital roles  

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[caption id="attachment_31657" align="aligncenter" width="889"]Alok Sharma | Indians in UK | Global Indian Alok Sharma with PM Modi during his India visit as COP26 President[/caption]

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Inspiration of working for climate from family 

 The awakening towards managing climate change for a better future had been instilled in him at home, long before he was chosen as president-designate of COP.  He considers his wife, two daughters and former US vice president Al Gore as the chief contributors to shaping his thought on global warming and climate policy. 

[caption id="attachment_31658" align="aligncenter" width="703"]Alok Sharma | Indians in UK | Global Indian Alok Sharma with his wife[/caption]

Talking about mitigating effects of climate change he said in a video interview smilingly:

When I was selected as president-designate for COP26, I got a text from my daughter with the BBC link of the announcement and accompanying that was the three-word message, ‘get it done’. I feel the pressure to make sure to collectively get it done.

Stints in Germany and Sweden during his early career in banking and finance also introduced him to adopt lesser harmful ways to live on this planet. At that time, UK was not as mindful as the other two countries,  when it came to simple things like segregating garbage, making his Swedish wife cringe. Eventually, she gave him lessons on how to live better. On a flight one day, he watched Al Gore’s famous documentary, ‘An inconvenient Truth’ from start to finish. The film changed the way he saw climate change.  

The indelible marks  

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The India connection  

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Looking Ahead

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twitter-tweet">

Over the moon to be on #TIME100Next list of emerging leaders globally. Amazing company to keep! So much love to teams @RemedyAlliance @UNC who make the #harmreduction and science happen. https://t.co/FX9eB5nTT7@ejwheeler9 @UNCpublichealth @UNC_IPRC @TIME @TaraLaw27 pic.twitter.com/0NsDzmcnWq

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[caption id="attachment_45146" align="aligncenter" width="631"]Researcher | Nabarun Dasgupta | Global Indian Dr. Dasgupta with his team[/caption]

After completing his Master's from Yale University, the researcher was hired by Purdue Pharma to spearhead their epidemiological initiatives. The task proved to be captivating, immersing Dr. Dasgupta in an in-depth analysis of the impacts of OxyContin and various other opioid medications. Their collective goal was to enhance both physician and patient education and information, to address addiction issues and mitigate overdose incidents. In the course of his work, the researcher also delved into the realm of highly effective antidotes for overdose emergencies. “If administered in time, naloxone [the antidote] reverses the effects of most opioid overdoses,” he said, “It is also relatively safe. For instance, if an overdose is suspected but in reality hasn’t happened, administering naloxone won’t harm the patient.”

Giving back to the community

For nearly four years, the team dedicated their efforts tirelessly to tackle the issue. Unfortunately, shortly after the drug lost its patent protection and transitioned to generic status, the company made the difficult decision to dissolve the group. In search of the next chapter in his career, Dr. Dasgupta embarked on a journey of applying to doctoral programs. As he secured admission to UNC, a senior colleague from his former group, Dr. Curtis Wright, took him aside for a conversation.

"Dr. Wright had spent much of his career in the Navy and the Food and Drug Administration,” the researcher mentioned, "He told me, ‘Nab, you went to great private schools, but attending a public university involves something different. The people of North Carolina are giving up resources and opportunities just to educate you. Your tuition does not repay that debt. It is your responsibility to find ways to give back to that state.’ To be honest, I never thought of my education in this way, but I took it to heart, and when I got to Chapel Hill, I was determined to do just that.”

[caption id="attachment_45145" align="aligncenter" width="624"]Researcher | Nabarun Dasgupta | Global Indian Dr. Dasgupta assembling overdosing prevention kits in Wilkes County, North Carolina[/caption]

Soon, the researcher started working on the drug overuse issue - which, at the time, was claiming about 47 deaths per 100,000 people in a single county of North Carolina alone. And that's how Project Lazarus came to be established. "Project Lazarus is a nonprofit that we started in the Appalachian foothills of western North Carolina. It is this comprehensive, community-based programme that works to help people who have pain conditions and help people who have an addiction get treatment and prevent overdose deaths," explained the researcher, whose efforts were able to drop the drug overdose death rate in the country by 69 percent over three years.

But he didn't stop his work just at that. Over the years, Dr. Dasgupta has analysed several samples submitted by public health programs in his laboratory, to determine the composition of illicit street drugs. Additionally, his team provides vital support to experts working on harm reduction strategies and offers educational resources to inform community members about the risks of drug overdose. Since 2021, the lab has examined drug samples sourced from 32 different states.

https://www.youtube.com/watch?v=zLM-WXQdH-w

In the year 2022, Dasgupta took a pioneering step by co-founding the non-profit organization known as the Remedy Alliance For The People. This organisation operates as a major distributor of naloxone, the opioid reversal drug. To date, they have successfully shipped over 1.6 million free and low-cost doses of naloxone to 44 states, making a significant impact in combatting opioid-related emergencies.

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t_27206" align="aligncenter" width="522"]Composer | A-Zal | Global Indian A-Zal[/caption]

Starting his journey from making music for Bollywood to finding his feet in Hollywood, A-Zal calls it a long struggle. Working back home in an industry that made him "feel like a nobody" to "feeling like a lost kid" during his struggling days in the US, A-Zal had to work his way up. "I'm not glorifying my struggle. I have earned this, I deserve to be working with Marvel," adds A-Zal who believes that representation is catching up. "You have to be talented enough to break the clutter."

Corporate job to full-time musician

The Mumbai-born spent a considerable part of his childhood in London, thanks to his dad's job in the aviation sector. The eclectic city introduced him to British pop in his formative years, which helped him form a deep connection with music. He didn't begin training until the age of 10, however, when he first picked up a mouth organ. "One of my school friends used to play it so I asked him to train me. I could easily slide in my bag and play it whenever I wanted," says the composer who graduated to playing the guitar, piano and later learned Hindustani classical and Carnatic music. While he excelled in his studies and even completed a degree in engineering, his love for music evolved into a concrete passion only after he stepped into the corporate world with KPMG. "It was an amazing start but I soon realised that I can either have a great bank balance in the near future or make my soul happy and have a profession where I look forward to every day, including Mondays," he smiles. "It was there that I realised my love for music and how I was ready to make efforts to do anything to make my name in the world of music."

That's when he put a screeching halt on his short stint in the corporate world and dived into making music full time. With no godfather in the industry, he went through a phase "full of uncertainty." But A-Zal continued upskilling himself with each passing day. "I learnt how to play almost every instrument - flute, violin, mridangam - so that when I am composing, I can instruct a flautist as to what I exactly want." The initial two years were full of struggle where A-Zal says he was often "taken for a ride” thinking he was a young kid on the block. “I didn't earn a single penny in those years, and used up all my savings." Undeterred, he kept at it and found his first big break with the 2013 film Prague, which took him to the Cannes Film Festival. This international exposure landed him his second film Monsoon Shootout, as a composer. "The film made it to many international film festivals, and I realised my work was getting recognised internationally. I bagged a German film and a British documentary."

Composer | A-Zal | Global Indian

The world is his stage

A-Zal calls 2014 a "turning point" in his life as the international exposure nudged him to "explore the world market." "I told myself I need to win a Grammy or an Oscar one day, and Hollywood was the place to be for that." He would visit the US twice a year to network more. From attending AFI Festival to making an appearance at Golden Globes screenings, Zal pulled every string to get in touch with the right people. One such visit got him to the door of Remote Control Productions to have an interview with Hollywood's renowned film composer Hans Zimmer. Despite cracking two-three rounds, A-Zal lost the chance to work with Zimmer because he didn't have a work visa. "That's when I started working on my US work visa, and simultaneously did independent projects for New York University." Starting afresh in a new country wasn't easy, as A-Zal recalls he "felt like a lost kid." "I was already doing good work back home and getting recognition. And I decided to swap that for a career in the US because I knew if I didn't leave right now, I would be consumed by more projects."

This conviction translated into fruitful results when America's leading TV network CBS reached out to him for composing some music pieces for its action series NCIS: Los Angeles. "It changed things for me." The show turned out to be a perfect opportunity in cementing his position as a composer to look out for, and he soon saw himself making music for another popular show, The Twilight Zone.

Marvel-ous inning

Impressed by his body of work, Marvel Studio approached him to prepare a music piece for the Loki Series. In keeping with the confidentiality terms of the project, Marvel only divulged a synopsis of the scene and A-Zal had to compose from this limited information. But he proved his mettle with the track Adhaan Maghbiri which took the climax to a crescendo. And now, he is once again making headlines for belting out songs - Aye Khuda and Dheemi Dheemi - for MCU's Ms Marvel. Does he feels the pressure every time he composes for Marvel? "I don't. These projects get me super excited. I can't give them anything good, it has to be the best. While working with Marvel, you work like a marvel."

https://www.youtube.com/watch?v=m9EX0f6V11Y

Although Marvel likes to keep a lid on every project before its official announcement, A-Zal found a very clear brief to help him navigate, and compose music for the series. "Aye Khuda is an important song that establishes the relationship between Kamala and Kamran in the film. I was told to bring the essence of their origin and include a Sufi touch to the song," reveals A-Zal who initially found it tough to blend such a melody for a young character like Kamala. But he loves a challenge and ended up sending around 14-15 tracks to Marvel, among which Aye Khuda made the final cut - a song that took three months to complete.

The film composer, who is keen to create a legacy of work that identifies with him, is looking forward to releasing his upcoming album 17 & 11 Nights. "For the longest time, I have composed music according to others' briefs. But now I want to tell my own stories, where I am the character, I am the voice and I am the words," says A-Zal who now wants to make music as a form of self-expression. As an artist, he believes his "scores are experimental and ahead of time, and that's how I want to be identified as a composer." For the Mumbai born, working in America has been a learning curve. From producing music that has "no rough edges" to taking no shortcuts while writing or producing music, A-Zal had to unlearn and relearn a lot.

 

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Many years ago, AR Rahman won the world with Jai Ho, a song that put India on the global map. And now A-Zal is attempting to bring the South Asian flavour into the mainstream with his work. The Indian composer is happy that the music scene is evolving, and there is more inclusivity and diversity. "In the US, you would find more of browns and blacks on television than whites. That's how conscious the brands are right now. But there is more to it," he says, adding, "With digitisation, you don't have to depend on the records, instead you can showcase your talent on YouTube. It can help start a dialogue and initiate a conversation." He is ecstatic that representation is at the forefront as it "propels your exposure" but more than that he is delighted about the "acceptance". "People are now embracing world music." Recalling his struggling days in the US, A-Zal says "things were much easy in the US as it's a country of immigrants. They embraced my music for which I am thankful." It's a lesson that A-Zal carries with him, and has made him humble. "It becomes a part of you."

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How Lord Karan Bilimoria turned Cobra Beer from an Indian to a global brand

(April 4, 2024) In 1990, Lord Karan Bilimoria, launched Cobra Beer, a legacy he has crafted over the last three decades. Cobra Beer, rooted in a traditional Indian recipe with a contemporary twist, stands out amidst the UK's diverse beer portfolio earning 101 gold medals at the prestigious Monde Selection, the quality awards. The entrepreneur holds a prominent position in the House of Lords, bearing the title of Lord Bilimoria of Chelsea. He is also the Chancellor of the University of Birmingham since 2014, and is a trustee at the Cobra Foundation. With various board memberships in educational institutions and charitable organisations, Bilimoria champions renowned institutions like the British Library and serves as an international envoy for London.  After completing his undergraduate studies in commerce in India, Karan Bilimoria moved to the United Kingdom to take a job at Ernst & Young. In the UK he qualified as a chartered accountant (CPA), and then went to Cambridge University to pursue law. He was planning to become a barrister or an adviser in the world of mergers and acquisitions. However, fate had some other plans in store.   “Sitting in a traditional British pub one evening after classes, wondering whether to have

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world of mergers and acquisitions. However, fate had some other plans in store. 

 “Sitting in a traditional British pub one evening after classes, wondering whether to have a too-fizzy lager or a too-heavy ale, I had an idea: I wanted to create a more balanced beer, one that would pair well with food, especially the spicy curries from home. It would appeal to both men and women. And I could eventually sell it around the world,” he mentioned in a column that he wrote for the Harvard Business Review. “That was the dream. Today it is a reality.” 

[caption id="attachment_50483" align="aligncenter" width="532"]Indians in UK | Lord Karan Bilimoria |Global Indian Karan Bilimoria[/caption]

The beer brand Cobra that Bilimoria eventually launched in 1990 has been generating over $250 million annually in global retail sales. “The journey required a great deal of creativity. It also demanded vision, flexibility, and integrity—not just from me but from everyone who helped me build the business,” Bilimoria mentioned. 

From dream to reality 

Bilimoria was always a beer lover but often found lagers to be bland, gassy and bloating; while he found ale too heavy and bitter to drink with food. “I wanted something in between—cold and refreshing but also smooth,” the entrepreneur reminisced. He spent many nights experimenting - mixing available brews to find the right blend. Although he was following his heart, his mind was firm that launching a beer brand as one’s first business venture was an ambitious plan – not a very practical thing to do without any business experience. 

Around that time his polo team at Cambridge planned a tour to India. Bilimoria saw an opportunity in this. While he went to India with his team, he procured some Indian-made polo sticks and started selling them in the UK. It was the year 1989 when he teamed up with Arjun Reddy, one of his friends from Hyderabad and launched their polo stick import business. The business venture served two purposes - while Bilimoria was trying to develop some business acumen, he was also facilitating commerce between his country of origin and the country he emigrated for his higher studies. In due course Bilimoria and Reddy expanded their business with import of traditional Indian goods, including garments, silk and leather in addition to the polo sticks.

Within nine months of starting their business they got introduced by chance to India’s largest independent brewer, in Bangalore which employed the country’s finest brew master, an Indian biochemist who had studied in Prague. The brewery had never exported its product.

[caption id="attachment_50487" align="aligncenter" width="576"]Indians in UK | Lord Karan Bilimoria |Global Indian Karan Bilimoria[/caption]

“I seized the opening and explained my idea. The company first suggested that we import two of its brands to the UK: Pals and Knock Out. But the former shared the name of a British dog food, and the latter—suggesting a boxer’s punch—wasn’t what we had in mind,” he shared. Luckily the company agreed to let Bilimoria and Reddy develop their own brand using its facilities in Bangalore. “I already had the taste in my mind; the brew master and I just needed to sit in the laboratory and come up with the recipe,” shared Bilimoria.

He stayed in India for several months while his business partner, Reddy was in London, managing business operations there. When finally, Bilimoria developed the right brew he returned back to the UK, drove around in a battered old car to all the top Indian restaurants introducing their proprietors to his beer. He received good response, and the beer business scaled up. Bilimoria and Reddy even found an angel investor.

They hired a few more salespeople, and started investing in marketing. “We created pint glasses featuring a map of India and gave them to restaurants, whose owners reported that customers liked them so much they were taking them home,” shared Bilimoria.

Scaling up despite odds

By the time their venture turned five Cobra beer’s revenue was a whooping £2 million. Bilimoria’s partner, Reddy, didn't want to continue further. He was happy with what he had achieved so far and moved out of the venture. “But I wanted to stick with Cobra. I strongly believed that it could become a global brand, so I bought him out on his terms, and we remain good friends,” Bilimoria shared. “Happily, sales doubled the next year.”

Until then Cobra beer was being produced at the Bangalore but the brewery had started to struggle in coping up with the growing demands. Bilimoria moved the production to Bedford, in the UK. With time Cobra beer’s reach expanded even further in the UK - to all types of restaurants, not just pubs and bars.

During this whole process, the business witnessed significant challenges but Bilimoria persevered. “I wanted to create the finest Indian beer and sell it everywhere. With determination, my team and I turned Cobra into a household name in Britain, and that strength of brand helped us through tough times; during none of the crises did our sales decline,” Bilimoria shared.

[caption id="attachment_50484" align="aligncenter" width="620"]Indians in UK | Lord Karan Bilimoria |Global Indian Karan Bilimoria[/caption]

Turning global

In 2009, Molson Coors, a Canadian-American multinational company which has been brewing for two centuries recognised Cobra’s potential and formed a joint venture with Bilimoria, facilitating expansion into numerous European countries, as well as Japan, Canada, and Australia.

We’ve been creative and flexible—willing to constantly adapt, learn, grow, and innovate. That’s the heart of successful entrepreneurship: knowing where you want to go but staying open to different ways of getting there.

Lord Karan Bilimoria

In 2018 Cobra launched Cobra Malabar, an Indian Pale Ale (IPA) that comes from a complex, top-fermented recipe, adding an Indian touch to the global brand.

Beyond entrepreneurship

While Bilimoria was working on the continued success of Cobra, he also got involved in the broader UK business and political community, and served as deputy lieutenant of Greater London. In 2006 he was named an independent crossbench life peer in the House of Lords. In 2014 he was appointed as the Chancellor of the University of Birmingham, and became a board member of several educational and charitable organisations. “I’ve tried to bring my entrepreneurial experiences and approach to these roles, too,” Bilimoria mentions.

ALSO READ | Rupee Beer: Van and Sumit’s flavourful journey to introduce Indian craft beer to the world

Giving back through Cobra Foundation

Established in 2005 on the occasion of 15th anniversary of Cobra Beer Ltd, Cobra Foundation operates as an independent charity registered in the United Kingdom. Its primary goal is to empower young people in South Asia by focusing on health, education, and community support, with a special focus on access to safe water.

The foundation is also committed to providing aid for disaster relief efforts. Whether it was Cyclone Sidr in Bangladesh, Bihar floods in India, floods in Pakistan, earthquakes in Nepal, or cyclone in Tamil Nadu, India, Cobra Foundation has contributed generously to aid relief efforts.

Over the years, Cobra Foundation has impacted hundreds of charities and initiatives, offered financial grants and donated complimentary Cobra beer for fundraising events. Among the popular incentives is a complimentary case of Cobra beer every month for a year, accompanied by responsible drinking guidelines.

In collaboration with Belu, a UK based social enterprise and drinks company Cobra Foundation supports WaterAid, an international non-governmental organisation, focused on water, sanitation and hygiene.

The foundation also facilitates educational opportunities by hosting Indian doctors for three-month attachments at prominent training hospitals in the UK.

https://www.youtube.com/watch?v=TU1xtYmdUb0

Influence of India’s diversity on Bilimoria’s personality

Lord Karan Bilimoria comes from a Zoroastrian Parsi family in India. His father and both paternal as well as maternal grandfathers had worked for the Indian armed forces. So, there were frequent transfers that the family was accustomed to. Bilimoria has stayed in several cities and has studied in schools across India. He calls this experience ‘transformative.’

“My parents used to say, wherever you go you always find interesting people and you will always find something of interest in that place that will be special.” Looking back on his life he finds their words to be true. “India is the most diverse country in the world in every way, whether it's in terrain, religion, races and languages. I've been lucky from my childhood onwards to have experienced the diversity of India,” remarked the British Indian entrepreneur and philanthropist crediting his trait of adaptability and flexibility in both personal and professional life to his rich childhood experiences.

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About Global Indian

Global Indian – a Hero’s Journey is an online publication which showcases the journeys of Indians who went abroad and have had an impact on India. 

These journeys are meant to inspire and motivate the youth to aspire to go beyond where they were born in a spirit of adventure and discovery and return home with news ideas, capital or network that has an impact in some way for India.

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